Caio Induscar launches new website, improving its tools for contact with the public once again

2018-06-08 In order to enhance the user experience on the web, Caio Induscar began its presence on Instagram in December 2017 and is now launching its new website this Friday, June 8, aimed at all the brand`s public, with innovative tools in every detail.

``The structure of the site is intuitive, following the mobile trend and was developed so that customers, brand admirers, suppliers, press, employees and family members can quickly find what they are looking for. The responsive website adapts to the screen of any device, which greatly facilitates browsing``, states Caio Induscar Group Communication and Corporate Marketing Manager, Tânia Pires de Souza.

With a clean layout filled with images that show the beauty of the bus manufacturer`s products, the site stands out for its rich institutional content and relationship channels. It is possible to find out about the social programs being conducted, to read reports by employees and to have access to the gallery of photos and videos. In the About Us tab, the user can find institutional information about the brand`s history of more than 72 years, certifications and information about the Group`s companies, highlighting the Timeline with photos and historical content.

The Products tab provides technical data by segment, model and applications, with specifications and optional details, as well as making available all vehicle materials. The site`s content is even more complete, meeting the needs of each user. In Sales and Services there are specific tabs with network contacts for sales representatives, parts and technical assistance. In addition to these services, the customer also has access to download catalogs, manuals and photos of the brand`s products.

Resume registration, available vacancies and recruitment programs for new talent are also available on the website. In various relationship channels, the user can send messages via forms, and the press can make releases from the company. News from the Caio World can also be checked out in the News tab.

Director of Marketing, Simonetta Pucciarini da Cunha, ends with a special invitation, ``The constant evolution of the Caio brand is also reflected in our website. Access, browse the pages and learn more about our company. I guarantee it will be an experience full of beautiful images and relevant content!``

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