Caio and Busscar participate of an event aimed at foreign market customers, promoted by Mercedes-Benz

2022-11-23 Caio and Busscar were two of the Brazilian bodybuilders participating in the “Mercedes-Benz Bus Product Experience”, event that promoted the national bus industry appreciation, through interaction between brands and customers from the Latin American, African, Oriental and Asian markets.

The “Mercedes-Benz Bus Product Experience”, promoted by the bodybuilders` business partner, was held on 17 and 18 of November at the plant in São Bernardo do Campo (SP), with the presence of around 100 customers, automaker`s representatives and concessionaires, from several continents.

At the automaker`s invitation, Caio and Busscar marked their participation in the event on 18 of November, with the exhibition of the Apache Vip front engine bus, on the MB OF-1724 chassis, and of the Vista Buss DD, on the MB O-500RSD chassis (6x2), respectively. There was also an institutional and technical presentation on both companies’ products portfolio. “It was an opportunity to demonstrate Caio and Busscar`s know-how in the segments in which they operate. Our transport solutions have been making the difference in passenger transport for over 76 years”, explains Klaus Von Winckler, Export Regional Sales Caio and Busscar Overseas and Middle East.

Fabien Accariès, Busscar sales manager for the foreign market, adds: “Conquering new markets and maintaining a good sales performance with those we already have commercial relationships with is an arduous task. Therefore, events with this configuration are very positive for the brands”.

Ivo Belucci, Caio`s sales manager for the foreign market, concludes: “This closer contact with customers is of fundamental importance, promoting the quality of our products and our production process, demonstrating in loco the attributes and support offered in post-sales”.

Also present at the event were collaborators from the external market, Rafael Ting Sun Guimarães and Anita Fátima.

Tânia Pires de Souza, Caio group`s corporate communication and marketing manager, was also present at the event and emphasizes the importance of the action: “We congratulate the team that organized the meeting that showed the national industry expertise in bus production. Caio and Busscar are honored to participate, having the opportunity to offer complete mobility solutions for customers and their respective markets”.

At the end, the hostess provided a fraternization among those present with an immersion in Brazilian culture and cuisine, an ideal environment to strengthen relationships, promote partnerships and foster new business.

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